Like every year, this year too, Amazon has announced its biggest sale of the year, the great Indian festival sale. It is one of the biggest sales Amazon holds each and every year. This year the sale is to launch on October 17th for all users. There is a sweet deal to this, as the Prime members on Amazon get a full 24-hours early access to this sale. Thus, the great Indian festival sale will launch on October 16th, but only for members with Prime access.
Amazon Great India Festival
An Amazon India spokesman said the aim of this year’s Great Festival of Amazon is to support retailers & partners reach thousands of buyers across the nation and accelerate their market.
An Amazon India – Vice President Manish Tiwary has unveiled the inauguration date of the Great Indian Festival 2020 at a forum to be held on this Tuesday. Although the sale will be live for regular buyers on October 17, 2020, and for the premiers will be released 24 hours early – October 16.
In addition to discounts on a diversity of items, Amazon’s Great Indian Festival plans to enforce its services, including local stores, to sell more local items over the holidays.
Amazon being helpful in this pandemic:
Amazon appends aid for Kannada, Malayalam, Tamil, and Telugu languages last month, in append to existing Hindi and English languages. These language updates can play a significant role in bringing new buyers or customers to the board and improving Amazon’s online shopping experience.
However, Amazon’s main rival is Flipkart and has Kannada, Tamil, Telugu, and Hindi as the four Indian languages in its category.
The coronavirus epidemic has made it facile for Amazon and Flipkart to increase their e-commerce business in India, as more homeowners prefer online platforms than offline retailers.
However, earlier this year, Reliance Retail, a subsidiary of the Indian company Reliance Industries, entered the growing e-commerce market with its JioMart, which could emerge as a strong competition for famous players.
Partner bank for the Amazon Sale:
This year, the e-commerce giant has made a deal with HDFC as their partner bank. Using an HDFC debit or credit card will offer an immediate 10% discount. Other regular options such as no-cost EMIs will still be available for major purchases. Other cashback offers, like rewards on using Amazon UPI, are enabled for better and happier user experience.
Amazon Helps Micro and Small Businesses:
Because of the pandemic, many micro and small businesses have suffered during the lockdown period. All these businesses diverted their product sale to online e-commerce giants like Amazon. This year the great Indian sale will provide products from many such small and micro-businesses. We can expect many unique products to go on sale because of that.
Thus, pan India customers can enjoy products from small local businesses from different parts of the country from the comfort of their home. These businesses have been distinguished and given a special platform on Amazon to avoid missing out on such products. Programs such as Amazon Saheli, Amazon LaunchPad, Local Shops, and Amazon karigar are introduced for ease of access.
As per the president of Amazon India, Manish Tiwary, not only the customers but also the sellers are quite excited for this year’s Great Indian Festival sale. This is their opportunity to stand back on their feet with not just local customers but having access to the whole of India as their customer base as well.
Amazon’s main intention is to help their customers find what they need and fulfill all deliveries with utmost care. A recent survey conducted among the sellers of micro and small businesses showed that 85% of the sellers on the website are expecting to reach a new range of customers helping them to expand.
About 74% of sellers are pretty confident in the recovery of their businesses during this sale period. 78% of the sellers registered on the e-commerce platform seem to be hopeful of better visibility for their products on the website enabling better sales.
Partner Companies for the Amazon Sale:
The Great Indian Festival sale is also an excuse to launch a wide range of new products from Amazon as well as other brands. Amazon has integrated with many major brands such as LG, Dabur, Samsung, Levi’s, Honor, Amazefit, OPPO, GoPro, IFB, Max, Titan, Xiaomi, Lakme, and many others to launch new products exclusively on Amazon. Amazon itself is launching a new version of its smart product range such as FireTV stick, Echo, Dot, and many more.
To deal with such a huge surge in orders, Amazon has partnered up with many courier companies and has set up more than 200 extra delivery stations pan India.
Deals in all category & latest deals every day
Customers can find endless enjoyment with new deals from retailers announced daily from major brands altogether categories including work/study / occupy home products like laptops, tablets, smartphones, furniture, headphones, etc.
Customers can buy large items – air cleaners, TVs, washing machines, washing machines, and more from the refuge of their homes they will choose between a good sort of clothing, fashion accessories, and wonder products.
The Amazon Great Indian Festival sale is going to be a huge success not only to the customers but also to the sellers. This sale will help many local businesses to find their footings back in the market. To take full advantage of the sale, go become a Prime member today, so that you can have early access to this wholesome sale.
The deals, discounts, and offers during the sale period will be unmatched and with the launch of so many new products in all categories, one cannot wait for the sale to commence.
We are all looking forward to the Amazon Great Indian Festival as everyone has a list. Let’s expect discounts, coupons and rebates and offers.